Reports & Research

Phocuswright's report examines the influence of travel content creators on follower decision-making and travel planning behaviour.

Phocuswright's September 2026 analysis examines China's online travel sector at an inflection point.

Phocuswright's 2026 Travel Innovation and Technology Trends report documents AI's transition from experimental pilot to mainstream operational deployment across travel businesses and consumer behaviour. Headline findings show 39% of U.S.

VisitBritain's transport research reveals how inbound visitors move around Britain and their satisfaction with public transit systems.

VisitBritain's 2024–2025 business events research quantifies the sector's value to UK inbound tourism. Business visits reached 6.8 million (17% of inbound visits) and £5.9 billion in spend.

The Global Cybersecurity Outlook 2026 is a World Economic Forum survey designed to establish foundational data on cybersecurity threat perception, governance maturity and strategic priorities among global decision-makers.

The World Economic Forum's 2023 Future of Jobs Report forecasts a mixed five-year outlook for global labour markets characterised by substantial structural churn but minimal net employment growth.

IATA's June 2026 Air Cargo Market Analysis reports sustained global freight demand growth of 8.5% year-on-year, with international cargo traffic accelerating to 9.6% driven by North American carriers and a sharp Middle Eastern recovery despite geopolitical headwinds.

IATA's Q2 2026 Quarterly Air Transport Chartbook presents a data-driven analysis of global aviation market conditions during a period of significant macroeconomic volatility driven by Middle East geopolitical tensions.

IATA's 62nd Annual Safety Report serves as a foundational reference for global commercial aviation accident data, continuing a tradition established in 1964.

Mabrian's report profiles Spanish coastal tourism destinations in the first half of 2025, examining three critical dimensions: air connectivity infrastructure, international demand patterns by source market, and emerging travel trends.

Mabrian's report examines urban tourism evolution in Spain during the first half of 2025, integrating demand intelligence, air connectivity and market analysis. The study profiles traveller behaviour, origin markets and structural trends shaping Spanish urban destinations.

Mabrian's report examines trends, challenges and opportunities within Tokyo's luxury travel market, addressing demand patterns, air transport capacity and destination-level competitive intelligence.

Phocuswright's U.S. Consumer Travel Report 2023 provides a snapshot of American leisure traveller behaviour and sentiment in the post-pandemic environment based on a comprehensive consumer survey.

Phocuswright's Latin America Travel Market Report 2025 documents a region outperforming global GDP growth despite macroeconomic volatility. Online bookings will exceed 50% of all transactions in 2025 for the first time, marking a decisive digitalization milestone.

Phocuswright's France Consumer Travel Report 2024 documents a travel market at record levels, with participation rising uniformly across all age groups despite ongoing economic pressures.

Expedia Group Advertising has published the WANDER checklist, a research-backed framework for creating travel ads that drive bookings.

VisitBritain's sustainability research synthesis reveals that approximately two-thirds of international visitors factor sustainability into destination selection, rising from half for provider choice—driven primarily by North American and younger travellers.

VisitBritain's aviation data dashboard tracks early-stage visitor demand and actual inbound travel to the UK via two complementary data sources updated to July 2026 (flight searches) and May 2026 (air traffic).

VisitBritain's England Hotel Occupancy report for July 2026 documents a 1.4 percentage point decline in room occupancy to 86% versus July 2025, driven by 1.4% demand contraction while supply remained flat. Year-to-date occupancy (January–July) held steady at 78%, matching 2025.

Booking.com's Summer Getaway Report reveals British travellers are fundamentally reshaping summer holiday behaviour in 2026. Nearly three-quarters (71%) plan to visit new destinations, driven by hunger for experiences over relaxation.

The World Economic Forum published an Annual Report 2025–2026 focused on travel, visitor economy, scenarios and technology. However, the publicly accessible page retrieved is a cookie management and compliance document, not the report itself.