Report
Skift Research
The Disappearing Destination: AI as a New Filter in DiscoverySkift Research's brief examines how generative AI is becoming a filter in early-stage travel discovery rather than simply rewarding the best-known destinations.
Reports by publisher
Skift Research
4 reports published by Skift Research. Each one is summarised in an original TourismIntel brief with key findings, numbers as published, methodology and the official link.
4 reports · sorted by publication date
Report
Skift Research
Business Travel AI: Should Companies Automate Booking or Keep Travelers in Control?Skift Research examines how much autonomy companies should give AI in business travel, weighing fully automated booking against an advisory role and waiting for greater traveler comfort. New survey data covering business travelers in China, Germany, the UK and the U.S.
Report
Skift Research
Global Cruise Sector Market Estimates 2025Skift Research's Global Cruise Sector Market Estimates 2025 places global cruise industry revenue at $71 billion in 2024. It projects 5% year-on-year growth, reaching $78 billion by 2026. The report segments the market by region, allocating revenue according to itinerary.
Report
Skift Research
State of Travel 2026Skift Research's State of Travel 2026 is the fifth annual edition of the publisher's flagship travel industry intelligence report.