Booking.com's 2026 European Accommodation Barometer, based on 1,240 accommodation leaders across Europe, shows resilience tempered by operational fragmentation. While 66% expect positive development, chains report 72% confidence versus 55% of independents.
Reports by publisher
Booking.com
25 reports published by Booking.com — Travel predictions, sustainability, traveler behavior (Global). Each one is summarised in an original TourismIntel brief with key findings, numbers as published, methodology and the official link. Publisher site: www.booking.com
25 reports · sorted by publication date
Research commissioned by Booking.com and conducted by Oxford Economics quantifies the platform's economic contribution to Europe in 2025.
Booking.com's 2026 Travel & Sustainability Report reveals climate uncertainty as a primary reshaper of global travel behavior.
Booking.com's 2026 travel predictions, drawn from a survey of over 29,000 travellers across 33 countries, identify ten emerging trends centred on authenticity and personalised experiences.
Booking.com's tenth annual Travel and Sustainability Report (2025) surveyed 32,000 travelers across 34 countries, revealing that 53% now recognise tourism's impact on both communities and environment—a first-time majority.
Booking.com's Easter 2023 report identifies London, Manchester, Edinburgh, Liverpool and Glasgow as the top domestic destinations booked by UK travellers for the holiday period (3–17 April 2023).
Booking.com's October 2022 survey of 1,003 UK cricket fans reveals extreme dedication to supporting England internationally. Half of fans would travel over 3,000 miles, whilst 12% would skip their own wedding and 18% would use flexible work policies to attend tournaments.
Booking.com's survey of 3,052 LGBTQ+ travellers across eight countries reveals persistent barriers to inclusive travel alongside growing opportunities for hospitality providers.
Booking.com's 2021 Sustainable Travel Report surveys 29,349 international travellers and 3,390 accommodation providers to assess pandemic-driven shifts in sustainable travel commitment.
Booking.com's 2018 survey of 20,500 global travelers reveals a significant gap between travel ambitions and reality. Although 42% aspire to be limitless travelers and 78% want travel with no regrets, 67% report insufficient adventurousness during vacations.
Booking.com’s Travel Predictions 2027 highlights the destinations travelers are most likely to head to next year. The insights spotlight surprising places, local experiences and standout stays across the globe.
From stargazing to thrill-seeking or exploring cultural connections, the travel experiences we crave and the destinations we look to are always evolving.
AMSTERDAM, 2 July 2025— Today, Booking.com, released the fifth edition of its European Accommodation Barometer, featuring insights from 1,160 travel accommodation executives across Europe on the current outlook, opportunities and challenges facing the industry.
Booking.com's inaugural Travel Happiness Index, released July 2026, surveys 10,136 travellers across 10 Asia-Pacific markets to understand emotional and practical drivers of travel behaviour.
Booking.com's survey of approximately 5,000 European accommodation professionals reveals a significant disconnect between acknowledged future skills needs and current training priorities. Whilst 82% of employers identify digital literacy as critical, only 16% prioritise related training.
Booking.com's Travel Proud Research Report surveyed 13,300 LGBTQ+ travellers across 19 countries in February–March 2026, revealing paradoxical safety patterns. Only 31% are out when travelling, and 40% willing to hide identity for bucket-list destinations.
Booking.com's Summer Getaway Report reveals British travellers are fundamentally reshaping summer holiday behaviour in 2026. Nearly three-quarters (71%) plan to visit new destinations, driven by hunger for experiences over relaxation.
Booking.com's 2022 Sustainable Travel Report, based on survey of 30,314 travellers across 32 countries in February 2022, finds sustainable travel intent rising sharply—27% year-on-year increase in UK travellers planning to travel sustainably.
Booking.com's summer 2024 family travel analysis reveals sustained growth: accommodation searches rose 8% and flight searches 21% year-on-year. Value for money motivates 50% of families; 62% prioritise quality time. Albania's Durrës emerges as the leading trending destination.
Booking.com's Global AI Sentiment Report, based on 37,325 consumers across 33 markets surveyed April–May 2025, reveals a paradox: 91% express excitement about AI, yet only 6% fully trust it, and 91% harbour concerns about its implications.
Booking.com's 11th annual Travel and Sustainability Report, published April 2026, surveyed 32,500 travellers across 35 global markets and reveals a pronounced generational paradox.
Booking.com's analysis of festive travel searches and attitudes reveals London as the globally dominant Christmas destination, with Paris and Amsterdam ranking highest among UK travellers.
Booking.com's 2025 travel trends survey of 27,713 respondents across 33 countries identifies nine patterns signalling travellers' rejection of conventional holiday norms.
Booking.com's 2026 Travel Predictions report, based on a survey of nearly 30,000 travelers across 33 countries, identifies ten emerging trends emphasizing individuality, technology, and identity-driven travel.