BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//TourismIntel//Industry Events//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:Destination Lab
X-WR-TIMEZONE:UTC
URL:https://tourismintel.ai/events
REFRESH-INTERVAL;VALUE=DURATION:P1D
X-PUBLISHED-TTL:P1D
BEGIN:VEVENT
UID:b83249f4-74ed-4de0-8ad0-d8b232254cd1@tourismintel.ai
DTSTAMP:20260905T195407Z
DTSTART;VALUE=DATE:20270422
DTEND;VALUE=DATE:20270423
SUMMARY:Destination Lab
LOCATION:Palazzo Re Enzo\, Bologna (Italy)
DESCRIPTION:Destination Lab convenes DMOs\, municipal administrators\, hotel operators and tourism technology experts in Bologna to examine practical governance models\, data-driven decision-making\, and emerging technologies like AI and large-scale data analysis. The event positions destination management beyond marketing\, focusing on integrated territorial systems\, overtourism mitigation\, deseasoning strategies\, and sustainable profitability. Attendees access case studies from Italian destinations that have implemented AI and collaborative governance frameworks\, making it a key convening for senior tourism officials and hospitality leadership seeking evidence-based operational approaches.\n\nOfficial site: https://www.destinationlab.it/\nTourismIntel: https://tourismintel.ai/events/destination-lab-2027
URL:https://tourismintel.ai/events/destination-lab-2027
CATEGORIES:Conference / summit
STATUS:CONFIRMED
END:VEVENT
END:VCALENDAR